Management Question

Learning Goal: I’m working on a management writing question and need an explanation and answer to help me learn.

PLC Written assignment: Read “The Product Plan” Chapter 7 pages 160-161 discuss the Product Lifecycle (PLC) and how this affects marketing and product launch.

Format your paper with an APA style title page; title page and reference page do not count in the page minimum. Your paper should be 4-5 pages not including the title page and reference page. Each page should have 250-300 words double-spaced. Your reference list is a separate page with references in APA format. References should also be citing in text in APA format.

UIU believes in “writing across the curriculum.” Spelling, grammar, word choice and other indicators of writing quality are part of the grade for each graded written report. Ten of the course points for this assignment will be assigned according to the following criteria:

Element Weight
Overall Quality of Topic Content 70%
Written Skills- Vocabulary and Usage 10%
Spelling and Grammar 10%
Citing and Referencing per APA Format 5%
Conformance to APA Style 5%

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