Discussion Questions and Case study

Learning Goal: I’m working on a management question and need a reference to help me learn.

Week 4: Interactive activity

4.1 Learning Outcomes:

  1. Increase the understanding of why a dominant design emerges and why it is not always the most technological superior design that becomes dominant.
  2. Identify the primary sources of increasing returns and network externalities.
  3. Identify the tools needed to determine whether “winner-take-all” markets are good for consumers.
  4. Understand the multidimensional model for assessing the value of a technology to buyers.
  5. Understand the relationship between network externalities, modularity, and platform competition.

4.2 Action Required:

  • Watch the short video in the following link

https://www.youtube.com/watch?v=yAFSRq-NYTY

 

4.3 Test your Knowledge (Question):

 

Q. Write a short note on platform ecosystem

 

4.4 Instructions

  • Post your answer in the discussion board using the discussion link below (Week4: Interactive learning Discussion)
  • Your answers should not exceed word limit of 100-120
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